X post on Monday, Elon Musk – owner of X and CEO of Tesla and SpaceX – said he would ban Apple devices at his companies if Apple went through with its plans to integrate ChatGPT into its operating systems on the grounds of “security violation[s].”
Apple outlined its long-anticipated strategy for capitalizing on generative Artificial Intelligence (AI) on Monday. The centerpiece? Apple Intelligence, a systemwide upgrade for Apple devices designed to integrate generative AI into a range of apps and services.
To differentiate its AI offerings, Apple will focus on delivering more personalized experiences to users. “It draws on your personal context to give you an intelligence that’s most helpful and relevant for you“ said Craig Federighi, Apple’s senior vice president of software engineering.
Apple Intelligence will operate using on-device processing, negating the need for third-party cloud services. “It’s aware of your personal data without collecting your personal data,” Federighi said, underscoring the company’s commitment to privacy.
Apple also announced a partnership with OpenAI, through which ChatGPT will be integrated with Siri while also enabling text- and image-generation features on Apple devices. All of Apple’s new AI features will roll out later this year.
Musk followed up with another – apparently serious – post stating that visitors to his companies’ offices would be required to leave their Apple devices in a Faraday cage – a device designed to block electromagnetic fields – before entering.
Musk has been exchanging shots with ChatGPT parent OpenAI, which he helped found, since it adopted a capped profit model in 2019, enabling it to raise money from investors. The billionaire launched his own AI company, xAI, last summer, positioning it as a direct competitor to OpenAI. The Drum
