What has been dubbed South African Social Media Awards (SASMA), to recognise Mzansi’s top digital content creators and personalities on social media platforms to engage, entertain and for social impact while using the brands they work with or in their individual capacity, took place on Saturday.
Various brands such as Canon and Skyworth and premium smartphone brand, TECNO Mobile partnered with SASMA to promote the show and to support the booming digital media industry, TECNO PR manager Zikona Captain said in a statement.
Select influencers including Primo9teen, Nochill-god, TsoanieSkits, Chad Jones were the lucky recipients of TECNO’s limited edition and global flagship CAMON 19 PRO phones.
Jones walked away with the Social Media Dominance of the Year Award while Tsoanieskits walked away with the award for Most Popular Content Across Social Media.
@Suisferreira, who entered the TECNO competition and showcased his superior talent for content creation and his lightning-speed turnaround times, also walked away with his CAMON.
Other stars who were nominated include beauty influencer Mihlali Ndamase, Media powerhouse Bonang Matheba, content creator and dancer Moghelingz as well as Khanyisa Jaceni who is both a content creator and musician.
Hosted by presenter extraordinaire, Weza Matomane, social media sensation and reality TV star, Thato Mokoena and multi-talented brand influencer and entrepreneur, Mohale Motaugng, the event attracted the who’s who of social media and influencers.
“While the device has not officially launched in the country as yet, we thought it fitting to give this exclusive range as recognition of the excellence of these trailblazers who keep Mzansi entertained and engaged. TECNO will also be giving away a car in December, the details of which are on the brand’s social media pages.
“Our partnership with SASMA was an easy and obvious choice for us, TECNO believes in celebrating young people who pursue excellence and defy the odds to achieve it, in their respective fields,” said Zikona.
The SASMA show was not short of entertainment as guests were also treated to a special performance by the incomparable, Ami Faku, amongst others.